The introduction of our Masterpiece 12G-SDI master control switcher illustrates how Grass Valley is continually growing its range of 4K UHD solutions for content production and distribution. Masterpiece 12G-SDI works across multiple formats, includes flexible audio capabilities, channel branding and multichannel video program distribution, as well as dynamic visual effects. With an intuitive and compact control panel, Masterpiece 12G-SDI offers unbeatable master control operation. This is essential in today’s complex master control environments where decisions have to be made quickly by operators across multiple channels to ensure the quality of output that’s required.
Masterpiece 12G-SDI, combined with FormatFusion3 technology, is unique in the master control environment, giving you more capacity to feed multiformat material into your channels. This means you don’t have to create multiple versions of the same material to feed different channel outputs, and there is no need for external conversion equipment. This reduces capital outlay and complexity. Commercial breaks in HD can be combined with 4K UHD programs, increasing advertising slots and creating more lucrative revenue streams for you.
Masterpiece 12G-SDI: UHD/HD Master Control Switcher Datasheet
Total master control and channel branding for all standards up to 4K UHD.
In today's multiformat, multiplatform world where consumers have access to content anytime and anywhere demanding higher quality and delivering that content in its absolute best form is a key priority for broadcasters and media companies who want to remain relevant.
With ever-growing market uptake of 4K UHD, those broadcasters embracing the format are starting to see benefits. The dawn of this technology is only going to fuel the accelerating consumer demand for high-quality content anytime, anywhere.